Is Tech Savvy Agent Dead Without Chris Smith?

May 25, 2011 By Leave a Comment

is Tech Savvy Agent dead?Last week the news hit the stands that Chris Smith, Co-Founder, of Tech Savvy Agent was jumping ship and taking on a hot new job with Inman next week.  Since then there has been quite the social buzz about what that means to the raving fans of Tech Savvy Agent that have been following us since we began back in October 2009.

“Will Tech Savvy Agent cease to exist?“

“Who will be the next Tech Savvy Agent?“

“Who the heck is Steve Pacinelli and Suzanne Roy?!“

These and other questions have been answered by Chris Smith himself, along with Max Pigman, National Speaker/Technologist and VP of Move, Inc.,

Watch this short video and then leave your thoughts and comments below.


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Tech Savvy Agent – Winner of 2010 Inman Most Innovative Blog Award

July 20, 2010 By 2 Comments

Tech Savvy Agent – Winner of 2010 Inman Most Innovative Blog Award

Tech Savvy Agent, a leader in hardware and software reviews, business related videos, tech advice, tips, and complete integration with social media platforms is thrilled to announce their most recent accomplishment of being awarded the “Most Innovative Blog” title, which was declared at the 2010 Real Estate Connect conference in San Francisco on July 17, 2010.

For 15 years, Inman News has been recognizing the Nation’s best of the best real estate-based companies with, what has proven to be the industry’s top honor awards to those who have proven to be both technologically and innovatively sound in their applications and business dealings. This comes in the infancy of Tech Savvy Agent’s life, since they have yet to crest their one year anniversary of being founded. Past award winners have included Google Maps, Curbed.com, ActiveRain and Altos Research.

Tech Savvy Agent has certainly proven that the philosophies and strategies are not only highly effective, but now award-worthy too. Co-Founder, Chris Smith, explained his insight as to how they reached this milestone so swiftly, by saying it was “ultimately due to the entire team’s passion, drive and dedication to what they love to do.”

The team at Tech Savvy Agent comprises of Co-Founders, Chris Smith and Stephen Pacinelli, and Lead Contributor, Suzanne Roy. Smith and Pacinelli both have been speaking in front of thousands of Realtors across the nation over the past decade regarding tools, social media, online marketing and techniques that Realtors can take and use on a daily basis within their respective businesses. Roy has owned and operated her own real estate virtual assistant business,V.A. Work, over the last 8 years, providing up-to-the-minute online marketing, blog design and social networking services to Brokers and Realtors alike throughout North America.

Smith, Pacinelli and Roy created Tech Savvy Agent after it became apparent there was no true resource available for Realtors to go to, to gain relevant and reliable tech news, tools and tips of the trade. By utilizing these free tools, Realtors are now able to take their businesses to a whole new level and become a “Tech Savvy Agent”.

Tech Savvy Agent has been bringing the most cutting edge and sought after information to Realtors throughout North America both consistently and creatively.  Over the past few months alone, they have conducted exclusive interviews with individuals such as motivational speaker and author, Tom Ferry, Oodle’s CEO, Craig Donato, and Coldwell Banker’s VP of Marketing, Mike Fisher.  Most recently, Tech Savvy Agent hit the news with the interview conducted with Jonathan Rivera, owner of “The Official Real Estate Referral Group” Fan Page on Facebook, when this referral business to Realtors page was shut down – however, with almost 450 retweets and over 350 facebook “shares”, his Fan Page was reinstated (with a new NAR-compliant fan page name) the very next day.

Filed Under: Social Networking Tagged With: , , ,

How To Add Opt-Ins to your Real Estate Listings To Leads Template

May 11, 2010 By Leave a Comment

How To Add Opt-Ins to your Real Estate Listings To Leads Template

Now that you have set up your Feedburner account, it’s time to put the peddle to the metal and get some leads! Below is a quick, easy to follow tutorial on how to add opt-ins email subscriptions to your real estate Listings To Leads template. Remember, if you have any questions or need help putting this together, please don’t hesitate to contact me via email or by clicking the Live Chat link on the top right of this screen.

Guess what?! You can get future posts automatically emailed to you with similar free tutorials and real estate technology info by entering your email address below! Go ahead, give it a try!


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Facebook and “Day Drinking”? How You Can Profit From This Too!

April 26, 2010 By Leave a Comment

Facebook and “Day Drinking”?



You’ve heard it all now, right?  How can you possibly profit from this and what does it have to do with Real Estate and social networking?   Stay tuned and I’ll reveal all.

I am driving home from a great social meeting that was held at the exclusive W South Beach hotel / condo residences tonight held by and for the Master Brokers Forum where three speakers presented their insight and knowledge (albeit brief and very superficial in content due to the limitation on time) about how important social networking and social media is paramount in today’s real estate market.  One of the speakers, Chris Smith, with the infamous Tech Savvy Agent crew (who you’ll be wise to become a fan of (still can’t get the new ”Like” bit neatly added to a sentence yet…) gave a short speach about the important of Facebook within today’s real estate business growth.

Master Brokers Forum 042610

During his talk, he asked the question, “Who’s seen this page before tonight”?  He was referring to Facebook’s Ad Creation Page.  Looking around, of the top 200 Miami brokers, managers and agents that were in attendance, I would have to say 90% of them put their hands up.   Wow!  Ok, so here’s the scenario that Chris gave:

Imagine you, a successful agent, decide to put an ad in the local newspaper and you place a call to the classified section of the paper.  The sales rep answer the phone and you inform her/him that you would like to place an ad, but you only want it to be shown to married couples over the age of 45, that have a bachelors degree, live within 10 miles of your market area and are boating and day drinking enthusiasts!  What do you think the sales rep would say to you?  “IMPOSSIBLE!” right?  Not with Facebook Ads!

Facebook Real Estate Ads

Yes, you can post an ad (with a full color photo, I might add!), that will ONLY be shown to a specific age group, a specific type of consumer, who lives in a specific area, that is interested in whatever past times you can think of, yes, even day drinking!  Personally, I didn’t know there was such a thing, but there really is!

So now, put this into perspective of your own real estate business and think about how specific you can get in your target market on the number one social networking place in the world, where people spend an average of 7 hours of their time a month!    And the even better part is you don’t pay unless your ad is clicked on!  So, if your first attempt doesn’t work, you’re no worse for the wear!  How many other ad opportunities are out there that can say that?!  Oh, and it’s even cheaper than Google’s pay per click ads – can it get any better?!

So, if you want to hone in on the Hatteras boating enthusiasts who like to indulge in a Mojito on a Sunday morning, get your Facebook Ads in place and get ready!   Here’s a link to get started:  http://www.facebook.com/advertising/

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Filed Under: Social Networking Tagged With: , , , , , , , ,

Real Estate Virtual Assistant’s Top 10 Blog Must-Haves

March 17, 2010 By 10 Comments

Real Estate Virtual Assistant’s Top 10 Blog Must-Haves

If you have spent a few minutes talking to me or reading my blog, you’ll have learned by now that my promotion is not in the website, but in the blog. I probably talk about the importance and significance of a blog versus a website a half dozen times a day with new and potential clients – I just can’t stress it enough – put your efforts in and around your blog and you’ll have AMAZING results!

Here’s this Real Estate Virtual Assistant‘s Top 10 Blog Must Haves:

  1. Listings & Property Search IDX (YES!  You Can have your IDX on your Blog!)
  2. Interactive Maps of Recent Listings/Sold Properties (YES!  You can have maps and/or automatically updated listings of active and sold listings on your Blog!)
  3. Market Reports (your Blog is great place to promote your Top Producer Market Snapshot program)
  4. Multiple Property Photos (YES!  You can promote your properties on your blog!)
  5. Detailed Community and School information
  6. Videos (get your cam out and get up close and personal with your prospects!)
  7. Lead Capture and Contact Forms (YES!  Do you have RSS feeds?  Then you can easily gain leads from each and every blog post you create!  Contact Forms are a snap with the cformsII plugin)
  8. Automatic lead follow-up (another great plugin is Comment Relish – leave a comment below and see what happens in your inbox!)
  9. Agent contact information on each and every page
  10. Integration of all social networking pieces (get your links to your linkedin, twitter, facebook, plaxo, activerain, etc., added into your blog so that when you post on your blog site, the information is automatically updated everywhere else!

What are you waiting for?  I know, I know, you don’t know how to write, you don’t want to write, you don’t have time to write, you simply just hate writing!  Am I right?!   Don’t let that affect your online marketing and powerful online presence – there are answers and I’ll be happy to share them with you – try out #8 and let’s talk!

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