Is your name working for you in your real estate blog?

Is your name working for you in your real estate blog?

You’ve finally decided to embark on the awesome adventure of starting a brand new real estate blog.  Congratulations!

But wait.  Stop right there.  You’re now thinking of what you should use for your domain name, right?  I’m here to tell, and in the video below explain, why your own name shouldn’t be used within your blogsite domain name.  Ok, if you’re a superstar, like Madonna, then be my guest, but otherwise, skip the name and dig a little deeper into the much more rational and SEO friendly domain name selection.

Here’s why your name should be omitted from your real estate blog domain and what you should use instead:

Takeaways from this video include:

  1. Don’t use your name in your url!
  2. I repeat, don’t use your name (or your nickname) in your url!
  3. Use Google Adwords Keyword Tool for research purposes
  4. Think outside the box

Need some help with direction when it comes to the name of your real estate blog? Let’s brainstorm!

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How to set up a self-hosted wordpress blog

Don’t have a blog? Don’t know how to even get one started? Fear not! Here’s a short tutorial on how you can set up your very own self-hosted wordpress blog in five easy steps.

Takeaways from this video include:

1. Do your keyword research! This is probably THE most important part of starting a blog that is actually going to produce the REAL results that you are looking for!

2. Choose a keyword-rich URL (if possible). Yes, most of the best ones have been long gone from being available, but by getting a little creative (and putting the long tail keyword phrases to use) you should be able to come up with a great URL that you can use for your blog.

3. Purchase your URL for at least two years. Search engines like to see that you are serious about your online endeavors – and that includes your URL. If you check out www.websitegrader.com, for instance, you’ll see that one of the items that they use to rate your site is by how long your URL’s life has left. Anything under a year and it’s a mark against you…

4. Correctly set up your hosting by getting help from the pros. This is probably the most delicate part of the all the steps – especially when choosing where your blog is going to be located… trust me – call the free support line that Godaddy offers – you’ll thank me!

5. Take time to choose a theme that will work not only for you, but for your viewers and the search engines. One thing I learned the hard way was that by having a nice, pretty site doesn’t equate to having a site that will garner you great results. For example, if your home page (also the “home base” of your theme), has lots of images but very little text that pertains to what you are providing, you’ll have a harder time getting results than if you did.

Have a question about any of these steps? Feel free to send me a quick note below and I’ll be happy to help you out.

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Why A Self-Hosted WordPress Blog Is The ONLY Way To Search Engine Hearts

In today’s Real Social Results video I discuss the reasons why you really can’t go any other way than with a self-hosted wordpress blog.

Takeaways from this 3 minute video include:

1. Self-Hosted WordPress Blogs are not iFramed like your blog is on your traditional website
2. Self-Hosted WordPress Blogs are completely customizable
3. You own your Self-Hosted WordPress Blog for as long as you own the URL (choose wisely!)
4. Search Engines LOVE WordPress Blogs! You CAN Get to Page One FAST!

Need more information? Send us a message or leave a comment below – we’ll respond ASAP!

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The Ultimate Hub: WordPress Self-Hosted Real Estate Blog

Are you still using your traditional website for generating business? SHAME ON YOU!

Ok, I take that back, IF you are actually getting business from your website, then bravo! You’re one of the very few!

If you haven’t heard already, the hub of all your online marketing and social networking should actually be on something that will bring you business and something that you actually own yourself! There is only one way to go to maximize the perfect hub and integrated network: through WordPress self-hosted blogs (ie. hosted on your own server through Godaddy for example).


“But why do self-hosted real estate blogs work better than a traditional website (such as point 2 agent or a la mode)”?

Because blogs are (or at least should be!) constantly changing and giving the search engines something new to index, whereas a website is basically a static site – one that does not change after it is created (except for your new listings that you may or may not add).

“Ok, but what does that do”?

Being found on the first page of search engines is what makes your site succeed. Properly setting up a blog, consistently updating it with relavent, interesting information and using well researched keywords are the three major components to successfully being found by the search engines and getting your blogsite ranked on page 1. Sounds simple enough, right?

No? Need some help to get the job done? Send me an email below and let me know where you are in the process. You’d be surprised to know how many others are in the same boat as you!

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Is Tech Savvy Agent Dead Without Chris Smith?

is Tech Savvy Agent dead?Last week the news hit the stands that Chris Smith, Co-Founder, of Tech Savvy Agent was jumping ship and taking on a hot new job with Inman next week.  Since then there has been quite the social buzz about what that means to the raving fans of Tech Savvy Agent that have been following us since we began back in October 2009.

Will Tech Savvy Agent cease to exist?

Who will be the next Tech Savvy Agent?

Who the heck is Steve Pacinelli and Suzanne Roy?!

These and other questions have been answered by Chris Smith himself, along with Max Pigman, National Speaker/Technologist and VP of Move, Inc.,

Watch this short video and then leave your thoughts and comments below.